Mezzanine News
Win Your Marketing Department Contest Closes to Resounding Success
July 18, 2010
Toronto, ON, July 17, 2010 – The application period for The Mezzanine Group’s “Win Your Marketing Department” Contest closed at midnight last night. The response was tremendous with over 65 applications from early stage companies to multi-generational family businesses in industries from pet care, to advanced manufacturing, to engineering services.
“We’re astounded by the response,” said Lisa Shepherd, President of The Mezzanine Group. “When we launched this, our aim was to help a Canadian company achieve greater success through marketing expertise and implementation. There are many companies who can achieve more through better marketing, but they don’t know where or how to start. Based on the response, we’re confident that the next great company is among our applicants and we’re looking forward to the selection process.”
The Contest Selection Committee will be reviewing applications over the next week and short-listing candidates from whom they’ll seek additional information. Final candidates will be interviewed by the selection committee in early August and the winner will be announced in mid-August.
The winner will receive 75,000 is outsourced marketing services including a marketing strategy that defines the company's target market(s), value proposition, market position and messaging; a one-year tactical marketing plan; and a part-time Marketing Director who will implement the plan for the next year.
Stay tuned for the announcement of the winner in August. Good luck to all applicants!
Contact:
Lisa Shepherd
Tel: 416.598.4684 x229
email: lshepherd@themezzaninegroup.com
About The Mezzanine Group
The Mezzanine Group is a Toronto-based growth services firm that provides market intelligence, marketing planning and outsourced marketing. For ten years, Mezzanine has helped some of the most exciting growth businesses in the world assess their opportunities, plan their marketing strategies and implement those strategies effectively. Receive the latest marketing trends and case studies by registering at http://themezzaninegroup.com/newsletter.php.



